How might we harmonise end-to-end event planning workflows?
Planaday
Client/Team
Planaday, UK 🇬🇧
Collaborators
Planaday Product Team
Platform
Web (Responsive)
Toolstack
Figma, Loom, Airtable, Markup
Contribution
Information architecture design, Visual design, Interaction design, User research, UX Design
Context
Planaday builds functionality with planners based on true-to-life, mapped-out workflows.
Working with Event Planners in focus groups to identify pain points and market gaps (Lack of harmonisation in leading Event Management software; dearth of smooth experiences where otherwise), Features were designed and developed based on needs and priorities.
Features
- Budget Tracker
- Checklist
- Timeline
- Day FLow
- To-Do List
- Floor Plan
- Audit
- Checklist
- Timeline
- Day FLow
- To-Do List
- Floor Plan
- Audit
Goal
Attain Product-Market-Fit through relentless iteration & polish based on focus groups, stakeholder feedback, market & user research
Outcome
We shipped market-prioritised features (tiered onboarding, billing management, budget tracker, checklist, timeline flows, vendor management & floor plan) in a public beta to 10+ planning teams Q3 2024.
Features
Budget Tracking
Helps planners stay ahead with more context than current Excel sheet flows
Peek-Through
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