Optimising high-traffic websites for conversions through UI & CMS improvements
TOOL STACK
Figma
Webflow
Markup.io
Team
Overpass Studio, Brighton
BACKGROUND
Website suite of 3 for potential attendees and sponsors of the Leading Carbon Removal Business Summit
Brought in by design agency to help refine and optimise existing design for better information hierarchy.
Goal
Improvements to previous UI that would increase user's task completion (Checkout) & information heirarchy.
Responsive Webflow implementation & content management.
Outcome
Fully responsive suite of 3 websites for potential attendees & sponsors of the world's leading carbon removal business summit.
Handoff/Launched May 2024.
Handoff/Launched May 2024.
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